“Birmingham Has More” is the new official slogan for the greater Birmingham region, thanks to the Birmingham Business Alliance. They’ve recently partnered with a national PR firm to help pitch positive Birmingham stories to national media. That means The BBA is on the hunt for unique stories to tell and wants local businesses to use the brand.
"We know that to be successful with any sort of marketing campaign like this, locals have to say it, share it, and believe it," said communication officer, Karla Khoanian. "We really want this to be locally driven because we want to instill that civic pride in all of us. We want everyone to believe that Birmingham really does have more."
E-Mail Ideas to firstname.lastname@example.org