TUSCALOOSA, Ala. (WIAT) — A new app is creating a marketplace for gameday parking that connects sellers with those looking to buy.

The Clutch! app uses technology to solve the current parking problems around Bryant Denny Stadium, according to the app’s CEO Hunter Strickler.

“We’ve all been there if you’ve been to a college football game,” said Strickler. “You end up circling the block around and around looking for the person holding the cardboard sign.”

The idea for the app was born from the gameday experience football fans know all too well.

“So much of that experience is positive,” said Strickler. “But the one or two negatives start with traffic, parking, getting to and from the stadium, too and from campus.”

The app has already sold parking spots for all of the Alabama home games.